SMALL GIANT: Production
DIRECTORS: Mary Traina & Addy Morrison
The follow to our widely successful 2016 viral campaign, these spots are even MORE ambitious - and sharable!
We built a prison set from scratch - with walls that opened! We recreated inmate food - including the packaging! And we helped bring to life important, lesser-known truths about life behind bars.
As always, the team at A&E were AMAZING! Their commitment to digital content is WAY AHEAD OF THE CURVE!!